E Commerce
E-COMMERCE THE FUTURE OF CONDUCTING BUSINESS By: Erum Munshi E-Commerce or Electronic Commerce is a pretty hot word found in the limitless dictionary of Information Technology these days almost everywhere in today’s Global village of Information age. We can define e-commerce in the following words: “Electronic commerce is an emerging model of new selling and merchandising tools in which buyers are able to participate in all phases of a purchase decision, while stepping through those processes electronically rather than in a physical store or by phone (with a physical catalog). The processes in electronic commerce include enabling a customer to access product information, select items to purchase, purchase items securely, and have the purchase settled financially.” Electronic commerce is coming of age. ... In some instances, companies create electronic-commerce capabilities out of a fear of falling behind competitors or as a result of the general momentum to expand the use of an existing Internet presence.