Proctor And Gamble
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Submitted by watkil on 06/30/2008 05:21 PM
- Category: Business
- Words: 3098
- Pages: 13
- Views: 13
- Popularity Rank: 2043
Proctor And Gamble
Introduction
William Proctor and James Gamble founded Proctor and Gamble on April 12, 1837. P&G main competitors are Johnson and Johnson and Kimberly Clark. P&G worldwide headquarters is located in Cincinnati, Ohio. The Company has on-the-ground operations in more than 160 countries and employs nearly 106,000 people worldwide. Its main products are Crest, Asacol, Charmin, Cover Girl, Dawn, Folgers, Iams, Tide, Noxzema, Pampers, Pringles, Pur, Ivory, Secret. Pringles, Crisco, Pepto Bismol, Febreeze.
Management/Organizational Structure
Proctor and Gamble saturate the market with name brand products. To keep Proctor & Gamble in the lead, it is essential to the company to anticipate change and get in front of it. Proctor and Gamble does this with a focus on three "new realities," that are shaping the future marketplace. The first is, changing expectations of the consumers, second is changing the nature of retailing, and third is rising to the top as a unified company.
Proctor and Gamble has what it takes to lead now and in the future. The company is making clear strategic choices and strengthening operational excellence and operating with rigorous financial discipline.
The company states, "The reason things work well is that everyone is a owner and a leader." P&G hire people because they are leaders. The company trains them to become developing and experienced strong leaders. P&G promote people who deliver superior results, operate with integrity, and strengthen those around them. The cultures P&G have developed center around values and embraces leadership. The key in this organization is to provide individual and business growth opportunities and then empower people to lead and execute with excellence.
P&G have four pillars, which its business is built upon: Global Business Units (GBU), Market Development Organizations (MDO), Global Business Services (GBS), and Coporate Functions (CF). The GBU defines the...
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