Saturn Project

The Saturn Project It was GM that characterized a major role in introducing TQM by the introduction of the Saturn project. ... With this innovative knowledge, along with the knowledge learned through the Saturn Project the total quality management system has subsequently been made mainstream by GM. One of the first TQM processes that would have been used by Saturn, and used throughout the life of the project is the product development process. ... It is clear how this process would evolve over the life of the entire project, since GM started the whole project with a clean slate, and used all new concepts and ideas different from the parent company GM. It would require the Saturn project to generate new ideas, test those ideas, confirm, produce, market, and evaluate the marketed ideas. Fundamental TQM concepts used by the Saturn Project are: Quality, Focusing on the customer, Participation and Teamwork, Continuous Improvement, Leading Practices, Customer Satisfaction, and Philosophy’s from Edward Deming, and Ishi Kawa.

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