Can Saturn Get off the Ground Again
Summary: In the article ˇ§Can Saturn Get off the Ground Again?ˇ¨ the writer shows readers how Saturn makes marketing failures, and the companyˇ¦s attempt to solve those problems. Saturn was a one of the top car-selling company, but sales dropped since 1994 due to the lack of style improvement. Besides, Saturn has never become a well-known brand to consumers because of insufficient marketing budget.