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Words: 556
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Pages: 2.2
submitted by: francy

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Topics > Miscellaneous > KFC


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KFC

The second recommendation that we have for KFC is to diversify their product line. KFC is a chicken store and nothing further, and their current buffet is a very successful promotion. If KFC were to combine something like ham or pork into their line they could start to break out of the current viewpoint of the public that they are a chicken store and nothing further.
 
The third recommendation that we had for KFC was to strengthen their management structure. As of right now KFC and Tricon seem to be working towards a good solution, and if KFC can continue to improve their relationship with upper management they will be much better off in the future.


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