From traditional marketplace, to tommorows marketspace
Focusing on past mergers that were unsuccessful, we will investigate the major cultural issues these companies faced that were the biggest obstacles jeopardizing their success. We will then be able to identify which cultural issues are most important for mergers of the future to succeed. The second part of our paper will talk about virtual conferencing, and the large position it will play in tomorrow's teams. Bringing this together, our discussion will focus on the positive and negative effects virtual teams can have on a merging company's culture. After presenting both sides, our ultimate goal will be to cite the more important roles the virtual teams of tomorrow must play, in efforts to create and maintain a strong and successful common culture among merging companies. The increase of Internet usage, combined with the latest e-commerce craze has changed the way most companies are doing business today (Knox 26). Companies that are not in the dot-com domain now desire to take part in the e-commerce world. Many industries are moving their business from the traditional marketplace to the highly sophisticated marketspace; the AOL/Time Warner merger is an ex
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Some common words found in the essay are:
AOL/Time Warner, , Seanet Revised, Management Institute, Louis Post, Business Week, virtual teams, virtual conferencing, company's culture, march 2000, create virtual teams, culture merging companies, cultural issues, efforts create, create virtual, competing firms, merging companies, culture merging,
Approximate Word count = 787
Approximate Pages = 3 (250 words per page double spaced)
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