"Discuss The Impact That Bauhaus Design Philosophy, And Works Created By Bauhausartists/Designers Had On 1970's Memphis Design."
Submitted by Jizzythm on 06/30/2008 05:21 PM
- Category: American History
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"Discuss The Impact That Bauhaus Design Philosophy, And Works Created By Bauhausartists/Designers Had On 1970's Memphis Design."
The Bauhaus movement, started in 1919 by Walter Gropius, was renown for its
radical and futuristic teaching methods and design philosophies. These methods were both
revolutionary and diverse, leading students from analytical life drawing, which led to studies
of a pure' form, and then leading to early abstraction. The basic philosophy of the Bauhaus
can be outlined, as an integration of all the arts. To produce a totally designed and unified
environment, and the teaching of creativity' - basic design principles, and rational analysis.
Other philosophies integrated into the futuristic outlook that Gropius had, were the
integration of art/craft and industrial methods, and the design for mass production methods
and standardisation.
The integration of all the arts within one institution was a radical step. The idea that
there was to be no superior art. That all were equal and dedicated to "the creation of the
total environment". This new design culture was to be formed by combining all the
professions around a single idea.
The Memphis Design group was a group comprised of designers and architects who
created a series of highly influential products in the late 70's and 80's. The Memphis group
took inspiration from such movements as art deco, pop art, and most predominantly
Bauhaus. Their concepts were stark in contrast to so called good design' and much like the
Bauhaus they disagreed with conformist approach at the time of their creation, and wanted
to challenge the idea that products had to follow conventional shapes, colours, textures, and
patterns.
The impact that the Bauhaus design philosophy had on the Memphis group was that
it showed a unification of all the arts, and an integration of artists, designers, architects -
something which the Memphis group also included. And by having a reactionary...
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